Perhaps the end of 21th century will be remembered as the point where the city could no longer be understood without shopping.

Our environment is damaged for the massive consumerism. We propose a conceptual change of shopping centres, a new conscience based on ‘green shopping’. This idea maintains the actual shopping process but does not produce any damage to the environment.

The concept is a shopping centre in urban forest, which is maintained and kept by the different brands. Therefore the shopping centre is transformed in a urban and social space in the city.
This initiative would reduce CO2 emissions and atmosferic pollution, for it would not be necessary the actual use of air conditioning.
New shopping centres would be a green net of shopping-social spaces around the city.


Bartcelona Design Competition


Location: Barcelona

Year: 2011

Categories: Interior,Architecture, Retail, Design, User Experience